INTRODUCTION: Money Isn’t What You Think

We like to believe money is logical.

That if we just read the right books, take the right courses, or follow the smartest investors, we’ll win. We treat wealth like a math problem — plug in the right numbers, get the right results.

But money doesn’t work that way. And neither do we.

The Psychology of Money by Morgan Housel isn’t a book about finance in the traditional sense. It’s a book about what happens inside our minds — and our hearts — when money enters the equation. It’s about fear, pride, envy, greed, and hope. It’s about stories we’ve inherited and scripts we unconsciously follow. It’s about why two people with the same income can end up in radically different financial realities.

This book challenges the biggest myth in personal finance: that knowledge is what makes people wealthy. Housel argues — with elegant simplicity and piercing insight — that behavior is the real currency of wealth. Not IQ. Not strategy. Behavior.

In this 12-part DFAST journey, we’ll explore the transformational ideas of the book, one emotional insight at a time. From redefining wealth as time-freedom, to learning from janitors who die millionaires and CEOs who lose it all, each chapter is a mirror — asking not just “What are you doing with your money?” but “Why are you doing it?”

You’re about to embark on more than a financial summary. This is a shift in perspective. A reordering of priorities. A practical and philosophical guide to not just managing money, but mastering your relationship with it.

Because once you change how you think about money, everything else starts to change too.

Let’s begin.