🎯 Introduction: Why This Book Matters Now

Negotiation isn’t just for boardrooms or hostage crises — it’s for everyday life.

Every time you ask for a raise, discuss a deadline, talk to a customer, or navigate a relationship, you’re negotiating. And most of us are doing it wrong. We avoid conflict. We aim for “fairness.” We celebrate compromise — even when it leaves value on the table.

Chris Voss, a former FBI hostage negotiator, wants to change that. Never Split the Difference isn’t just a guide — it’s a wake-up call. It replaces outdated negotiation tactics with real-world-tested tools based on psychology, emotional intelligence, and hard-earned field experience.

This isn’t about dominating others. It’s about disarming them with empathy, guiding the conversation, and refusing to settle for less than what’s possible.

Get ready to learn the art of Tactical Empathy, ask smarter questions, and shift from agreement-seeker to outcome-architect. Your ability to negotiate — at work, at home, in life — is about to level up.